Ex Nihilo
Ex Nihilo is an ultra-luxurious, avant-garde Parisian niche perfume house founded by a trio of international creators: Sylvie Loday, Olivier Royère, and Benoît Verdier.
The name is a Latin phrase meaning "out of nothing," reflecting the brand's philosophy of building completely new, uncompromising olfactory expressions without being tied to traditional perfumery constraints.
Ex Nihilo was founded in Paris in 2013. They opened their legendary flagships and launched their initial lineup that same year, quickly capturing the attention of luxury fragrance connoisseurs worldwide.